So, you may have a good number of fans/viewers that are already following your page, however it’s important to continue to increase that number of followers.
You may be asking yourself why? Well it is important to increase the number of followers you have because it shows that more and more people are interested in what you are posting, which is ultimately good for business!
Therefore, you need to think in the perspective of the consumer, they will have hundreds, if not thousands, of choices of businesses and people to follow, so somehow you need to stand out.
This means creating social media content that you know they will be interested in and that will catch their attention, by doing this it entices them into choosing to follow you, over someone else