Ecomotel - a hospitality chain, tasked us to improve their website conversions together with their Google search ranking.
We ran a SEO campaign consisting of 5 keywords (1 for each of their motels) for 6 months, after careful observation of the sites analytical data and performance, we were able to rebuild a new look and tailored experience for their online visitors.
As an immediate response to the new look (Conversion Rate Optimized) website, Ecomotel experienced a 106,63% increase in average time spent on the site, a 42,72% increase in Goal completions and a CTR of 5,5% from 1,2%.
Tactics We Deployed
Without a plan you will get exactly where you planned to go- think about that for a moment. Usually digital comes at the end of a media strategy as an ‘add on’ and what do the results tend to be?
SEO & Analyrics
Proper SEO is both a technical and creative endeavour, We conduct keyword research prior to suggesting content, connect the dots in terms of your whole digital strategy and how this connects to the larger business objectives.
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